Sr Manager, Merchandising - Softlines

Job Posting Title: Sr Manager, Merchandising - Softlines Req ID: 10157565 Job Description: Senior Manager, Merchandising – Softlines At Disney Consumer Products, we inspire imagination around the world and are committed to creating happiness for families and fans by bringing captivating, inspiring, and inclusive products into their daily lives.  From toys to t-shirts, video games, home goods and more, our teams bring our beloved brands and franchises into the lives of families through products and experiences that can be found worldwide. The Senior Manager, Merchandising - Softlines drives execution of the merchandise strategy and vision for their assigned categories, contributing to a complex, multi-category Softlines division. This role works closely with cross-functional teams to deliver consumer-centric, trend-right, high-quality product assortments across all owned and operated channels, bringing franchise priorities and guest insights to life through Apparel, Accessories, and Lifestyle Home. The Senior Manager plays a key role in delivering brand equity and financial performance targets through the full product lifecycle, from merchant-led concept and brief through commercialization, applying a working understanding of the fabrication, functionality, construction, and regulatory complexities unique to Softlines development. SOFTLINES MERCHANDISING • Creates and implements the day-to-day execution of product strategies across a softlines category / categories • Translate product strategy into consumer-focused assortments that drive commercial success in Disney Parks • Maintain deep consumer focus, balancing insights and analytics to identify opportunities, strengthen the brand, and enhance the guest experience • Monitor global market, competitive, and consumer trends to identify growth opportunities • Champion trend-driven, innovative products developed with Design and Sourcing teams to meet consumer demand and achieve business and sustainability objectives • Analyze product performance to identify successes, continuously improve assortments and drive productivity • Apply expertise in softlines development, including materials, fabrics, fit, construction, trims, embellishments, manufacturing capabilities, and production timelines • Drive merchant development and manage open-market and licensed product sourcing to fill assortment gaps, address emerging trends, and support key franchise initiatives • Lead the development and execution of brand collaborations and co-branded programs • Manage the full product lifecycle from concept through commercialization, ensuring financial, innovation, sustainability, and regulatory goals are met • Ensure compliance with technical and regulatory requirements for softlines, including flammability, labeling, packaging, and care standards LEADERSHIP / MANAGEMENT • Category and Brand ambassador to cross-functional teams showing up as a compelling, dynamic, knowledgeable leader in all stages of go to market process and partner interactions where product is discussed • Build compelling strategies that result in strong financial results and create solutions to drive category vision • Manage conversation and activities with sourcing to cost the line and run financial scenarios • Manage conversation with design to create a product line in all activities and key milestone meetings • Actively manages communication and collaboration with key commercialization partners • Influence cross-functional partners to drive execution and remove road block • Maintains and communicates strong point of view on consumer, customer and business across stakeholders and management. • Leads through ambiguity • Manages direct reports with immediate feedback on performance and weekly touch bases to review deliverables, regular development and coaching • Builds, develops and retains best in class Merchant talent. • Execute and manage simultaneous, overlapping softlines product timelines within category, maintaining clarity on development milestones, lead times, approval gates, and delivery windows, and making real-time prioritization decisions that protect on-time execution without compromising product integrity or financial targets • Manage category operating budgets and financial plans, driving disciplined decision making and scenario planning to achieve performance targets QUALIFICATIONS • 6-8+ years of progressive experience in Merchandising, preferably in Lifestyle Home • Experience in building a product line for a category/categories of business that is both globally leveraged and locally relevant • Demonstrated ability to capitalize on market trends and consumer zeitgeist to maximize value creation throughout the trend cycle • Demonstrated ability to create, leverage and scale innovation • Demonstrated ability to manage revenue creation while maintaining brand integrity • Strategic thinker with the ability to drive execution against a financial plan • Strong interpersonal skills and ability to influence a diverse audience including experience working with external partners and business owners to bring product and assortments to the market • Successful experience working, and thriving, in a highly matrixed company structure • Leadership and talent development abilities and a collaborative and effective management style • Strong Team Player – The ability to build & foster collaborative partnerships across functions & departments • Ability to think creatively and disruptively to bring and infuse new ideas into product development • Ability to manage the organizational and cultural change efforts needed to ensure new, innovative concepts, business practices, and technologies are fully adopted and integrated into the business • Demonstrated hands-on experience in product development and merchandising within softlines categories • Demonstrated experience developing fit and construction briefs and packaging/presentation strategies across softlines categories, with an understanding of how packaging and presentation format directly impacts consumer perception, purchase behavior, and brand engagement; conversant in how presentation decisions are made at the category level and how those decisions vary across softlines categories • Proven ability to operate as a merchant-led product developer, capable of authoring product briefs, identifying category and assortment gaps, and driving product from concept through production in partnership with sourcing and vendor partners, independent of or in advance of formal Product Design involvement • Track record of executing brand collaborations and co-branded product programs from end to end, including partner identification, creative and legal alignment, product development support, and commercial launch, with an ability to balance brand integrity and commercial objectives throughout the process • Active knowledge of and engagement with leading apparel, fashion, and lifestyle brands, with the ability to apply competitive best practices around trend and fashion innovation, capsule and collection strategy, fit and fabrication, and consumer engagement directly to Disney's owned-and-operated retail product lineup • Ability to travel domestically and internationally Required Education • Bachelor’s Degree or equivalent work experience Our Benefits: Disney offers a rewards package to help you live your best life. This includes health and savings benefits, educational opportunities and special extras that only Disney can provide. Learn more about our benefits and perks at https://jobs.disneycareers.com/benefits The hiring range for this position based in Kissimmee, FL is $132,600.00-$177,700.00The base pay actually offered will take into account internal equity and may vary depending on the candidate’s geographic region, job-related knowledge, skills, and experience among other factors. A bonus and/or long-term incentive units may be provided as part of the compensation package, in addition to the full range of medical, financial, and/or other benefits, depending on the level and position offered. Job Posting Segment: NA - Global Product Job Posting Primary Business: NA - Global Product Primary Job Posting Category: Merchandising (General) Employment Type: Full time Primary City, State, Region, Postal Code: Kissimmee, FL, USA Alternate City, State, Region, Postal Code: Date Posted: 2026-08-11